Principals Bill Toedter Bill, founder and director of consulting services, brings with him over 16 years’ experience in corporate communications from both the corporate and consulting sides of the table, including extensive work in the areas of HR/benefits, branding, marketing and public relations. With this dual experience, Bill is uniquely positioned to understand and deal with the issues and concerns faced in developing effective communication solutions. His worked has earned over a dozen IABC and Business Insurance awards. Sam Kuo Sam, founder and creative director of Kuodesign, is an award-winning graphic and Web designer. He was an associate professor of graphic design at the Pratt Institute for 11 years. His creations have been featured in publications such as AIGA, Art Director’s Club, Communication Arts, Graphics, ID, International Design, Print and Type Director’s Club. His body of work has earned Sam over 50 awards for communication and design excellence. Gigi Maderia Gigi, senior marketing consultant, has over 15 years’ experience in all facets of marketing communications. At Transamerica Pension Services she developed and implemented several key strategic marketing campaigns and tools, including sales presentation packages, slide shows, targeted newsletters and product sales contests. Over the past five years, Gigi has been working with marketing and PR agencies and hand-picked teams of diverse communication talent to design and direct marketing communication strategies across all media, including print, audio, video, interactive software and Internet applications. © Copyright 2003 Conceptualeyes LLC